Posts Tagged ‘success’
The Shortcut
The secret to overnight success is that there is no such thing as an overnight success. Here’s the formula. DO GOOD WORK x TIME = OPPORTUNITY TO SUCCEED This is how a self-published Kansas mother of three became the number #1 Amazon Business Bestseller in a week when ‘online influencers’ backed by big publishing houses…
Read MoreThe Story Is Your Advantage
“Whoever tells the best story wins.” —Annette Simons This is the whole truth, and it scares all kinds of people, from creators to scientists, fledgling entrepreneurs to established brands. The best man doesn’t always win. It’s not enough to be bigger or better, and that frightens us because our understanding of the world comes from…
Read MoreSpeak Human
The new perspex sign in the toilets of fast food restaurant read… “It is our intent to provide you with the cleanest possible facility. If the room needs attention please notify a Manager.” I stood in the mirrorless bathroom looking at it for some time wondering how this was supposed to make me feel. There…
Read MoreSelling The Facts
Front row seats. That ring in a certain ‘blue box’. 70% dark chocolate. Business class flights. Pumpkins at Halloween. Botox. iPad mini. Frappuccino. 12 months gym membership in January. Free range chicken. The bestseller everyone is talking about. That black BMW. Vitamins. The honeymoon suite. Gluten free bread. Wrinkle cream. Overnight shipping. Black stockings. $50…
Read MoreWhat The Cold Caller Forgot
He forgot to think about you and not just him. He forgot you were busy. He forgot to work hard to add value and build an asset over time. He forgot to give before trying to take. He forgot that you don’t care about his emergency. He forgot that he can’t buy your permission. He…
Read MoreJust Because You Can Doesn’t Mean You Should
The tiny suburban cafe is full to bursting every day. It’s become more than a cafe really. The early morning cyclists punctuate the end of their ride at the tables on the pavement outside. Their last stop before heading off to work for the day. It’s the place where young mothers grab a takeaway coffee…
Read MoreThe Bottom Line
There’s an irony about entrepreneurship or starting a business and it’s this. When you begin you’re obsessed with the starting part. Just starting it seems is enough. You may have a vision for what could be, but there is not so much pressure to get there in the beginning. Once you’ve succeeded a little it…
Read MoreHow To Get To Do The Things You Want To Do
The best way, the only way in fact, to get from where you are to where you want to be is to begin. You get to do what you want to do by doing it. Maybe not all day every day at first, but it’s easier than ever now to start. Decide what you want…
Read MoreGreat Marketing Is Baked In Not Sprinkled On
The most common misconception in business is that you should work on your idea now, and add marketing later…. when you’re done. Marketing is not just the icing on the cake, or the sprinkles on the top. Marketing is the whole cake. The quality of flour you use. The lightness of touch of the baker.…
Read MoreAdapting Or Shaping
Are you adapting to the current environment, or shaping what’s to come? The most successful people, businesses and brands don’t jump on today’s bandwagon they design the future. How are you doing that? Image by Mark JP.
Read More