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Be Ambitious

filed in Brand Strategy, Success

In our culture ambition is both celebrated and frowned upon—not always in equal measure. Ambition is encouraged and rewarded, but only to a point.

Perhaps it’s not ambition itself that’s the problem, but rather, our narrow definition of it? We aspire mostly to the ambition of accumulation. We want to be more and have more. More accomplished or influential, more wealthy or successful. Preferably all four. But if we’re asked to define success, we’re not always sure what it means to us.

If we’re going to find our calling, do meaningful work and live happy, fulfilled lives we need a more ambitious definition of success.

Be ambitious about the power and potential of your ideas. Be ambitious about the depth of the change you want to create. Be ambitious for the people you love and those you serve. Be ambitious for the people in your community who you’ve never met. Be ambitious for the children in your country who have yet to be born. Be an ambitious advocate for those who have lost hope.

Reflect on what you want. Then go after it with your head held high. And encourage and help others to do the same.

Image by Garry Knight

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