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Showing Up For Humans, Not Just For Google

I want to send some flowers to a friend a few suburbs away, of course I could deliver them myself, … Read more

The Misleading Advantage

The little gelato place down the road from us is dying. For three years straight they were the only … Read more

What’s The Reason?

What's your reason for contacting that prospect? Why do you call her a prospect anyway? What's … Read more

My New Book—Marketing: A Love Story

My new book is here. You can buy it now on Amazon in paperback and in Kindle. I've wanted to … Read more

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