Posts Tagged ‘success’
When The Facts Are No Longer Enough
The window on analysis is shrinking. People are moving so fast now that they don’t have time to think. They’re scanning, swiping, clicking, liking, tweeting and moving on at full velocity. They’re making decisions based on feelings not facts. Often choosing not because of what they think, but because of how something makes them feel.…
Read MoreThe Last Thing You Should Rely On Is Your Resume
Your resume is not so much a testament to what you’ve done, it’s a timeline of where you’ve done it. The world doesn’t need to take your resume’s word for anything, it can find out more about you in three clicks of a mouse than you can tell in twenty perfect bound pages. When I…
Read MoreLessons From The $100 Startup + Win A Copy
Sometimes you get to the end of a book and struggle to remember a key message from it. Although The $100 Startup is written for people who aspire to live a life like the author Chris Guillebeau, (who still in his early thirties, has visited more than 175 countries and never had a boss), there…
Read MoreBegin With The Possibilities, Not The Limitations
When you’re scoping things out. When you’re strategising, or planning how to get from here to where you want to be, you often start by asking the wrong questions. You put your first focus in the wrong place. You start by thinking about what went wrong last time. By telling yourself what you can’t do…
Read MoreThe One Thing You Need To Learn From The World’s Greatest Marketer
Yesterday I did something I don’t normally do…I Googled Seth Godin. Not because I never have cause to, but because I have Seth’s blog on speed dial in my toolbar. The results made me chuckle. You see Seth has been circled by over 95,000 people on Google+ and he has never posted a single update…
Read MoreReframing How You Think About Customers
How many business books have you read where you are urged to think about how to capture the attention of your ‘prospects’? Quite a few I reckon, I’ve read them too, and something about the use of that word in particular always makes me squirm. A ‘prospect’ by definition is either a potential source of…
Read MoreWhy You Need To Change How You Think About Success
From the outside looking in success looks so easy. Successful people make it all look a bit like falling off a log. It’s easy to think that success happens in the moment, or is catalysed by one major event. Like being stranded while travelling, deciding to charter a flight and then selling tickets to other…
Read MoreYou’ve Got A Business Idea, Now What?
I’m sure you’ve heard the story about how Richard Branson chartered a private aircraft when his flight to Puerto Rico was cancelled, and how pitched the idea of sharing it to fellow passengers using a chalk board. Although he wasn’t planning to turn this into a long term business venture at the time, Richard still…
Read MoreWhy I Stopped Working For Coffee And 12 Reasons Why You Should Too
Are there still days when people ask to “pick your brain” and offer to buy you a cup of coffee? It’s tempting to take people up on those offers and flattering that they think you’ve got something valuable to contribute. I know. I’ve been there, done that and got the t-shirt. I understand the allure…
Read MoreThe Number One Marketing Opportunity You’ve Probably Overlooked
Yes I know marketing is one of those icky words. It smacks of snake oil salesmen, hard sell merchants and spammers who interrupt without permission. You don’t want to be in any one of those categories and you don’t have to be. Marketing and branding is about turning up the volume on your mission, so…
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