Take a look at this list of reasons startup founders give for failing. These are just some of them. The cost of customer acquisition, ahead of its time, wrong positioning, not enough income, no problem solution fit, wrong target market, low customer adoption, too early, not enough demand, no real audience and too much ego.…

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Before you pivot. Before you expand. Before you take on extra staff. Before you act on conventional wisdom. Before you panic about the numbers. Before you say ‘yes’ to something when you really mean ‘no’. Before you become someone you don’t recognise. Ask yourself, What was my original intention for this business? Now write those…

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In order for a business to take advantage of an opportunity four factors must be in place. The formula looks like this. VISION + RESOURCES + SKILLS + PLAN = OPPORTUNITY REALISED An opportunity can only be realised when you have the vision to recognise it and the resources, skills and plan to execute on…

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We’ve become really good at looking for answers. So good in fact, that we get close to asking a billion questions every day in Google search. And yet as busy business owners and idea creators, we struggle to find time to ask really important questions of ourselves. Here then, are questions worth taking the time…

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There’s so much cool stuff ‘out there’. So many great ideas already being brought to market. And plenty of people who have done the things (or similar), that you want to do. The trouble is you can’t find a way to stop marveling and being just a teeny bit overawed by them. The Internet has…

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1. What problem are we solving? 2. What need are we fulfilling? 3. Who are we solving the problem for? 4. How are we least like the competition? 5. How do we tell that story? 6. Why this, why us and why now? What questions have you asked yourself? Image by dasmart.

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