Understanding The Problem To Solve

There are a million and one web hosting services on the market. It’s hardly a niche. The market is so saturated, why would you consider launching yet another one? That’s exactly what my friend Kelly did. Her hosting business doesn’t stand out by competing on spec, or uptime. Kelly differentiates by understanding the problem to…

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The Magic Of Making It Up As You Go Along

In Robin Sloan’s Fish: a tap essay, he asks what it means to love something on the Internet. Liking with a single click of the mouse is not the same as loving. To love something means to be moved enough to want more. It means to go back, retrace your steps, to linger. Yesterday I…

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