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Say It With Intention


Communication is not simply an exchange of information.

We’re never just speaking or writing to be heard.
We’re always trying to make ourselves understood.

Before you make the call, deliver your speech or write that email, think about what you want the recipient to know and how you want her to feel.
Then speak or type with that intention.

Because how the recipient feels, not only what she thinks, determines what she does next.

Image by Michael Brace

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