Story is our most persuasive technology.
We should use it for good.

Courses

Build trust and connection with the people you want to matter to through the power of story.

Story Skills

Put your stories to work in the world and create the impact you want by becoming a better storyteller.

Books

Bernadette's books have helped thousands of readers to become their most influential and inspiring selves.

Products

Teaching and tools that have helped thousands of people and organisations to grow by telling the right story.

recently on the blog

When Things Catch On

When things catch on, we often assume that their success happened en masse and out of the blue. One day an idea is invisible to us, the next it’s everywhere….

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Stronger Together

It’s the day before Melbourne cafes close again under reinstated lockdown restrictions. The owner of the Italian restaurant that opened in January is heart sore. We get chatting as I’m…

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Trusted Over Time

We often hear it said that it’s hard to stand out in an increasingly competitive world. Maybe you can’t be the biggest, fastest or cheapest in your field. But there…

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Doing The Work Anyway

Some people might say it takes a certain kind of madness to work on a project nobody is waiting for. Who in their right mind devotes months or even years…

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Creativity Is A Journey

Eleven years ago, I discovered blogging. Inspired by my clients’ stories and their questions, I began posting weekly, then daily for a while. I hadn’t written for an audience since…

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What Great Storytellers Know

My idea of a good non-fiction book is one without filler that I read to the end without skimming. I like to invest in a book that will teach me…

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Bernadette Jiwa's Clients