We know, as Maslow described, that our most basic needs are physiological and safety.

If these needs aren’t met we stumble, we stall and we stop being caring and creative.

Safety is a state, but it’s also a feeling.
We can be perfectly safe yet feel fearful.

Fear is more contagious than any virus.
And once it gets hold it’s hard to eradicate.

Great leaders don’t just ensure our safety, they also to make us feel safe.

That’s the challenge we face today and every day, to lead with empathy for the people who look to us.