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The Real Job Of A Marketer

When a mother of two stands browsing the birthday cake supplies at the local Cook & Dine store she’s not imagining how well the piping bags will work. She’s imagining how she will feel when her little girl’s face lights up at the party on Sunday afternoon.

We think our job is to change how people feel about what we do.
Our job is to change how they feel about themselves.

Image by edenpictures.

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