Seth Godin On What We Need To Do Now

Seth and I got together yesterday and made this for you. He teaches me something every day and I know you’ll learn something from the insights he shares here.





“We’re living in a moment of time, the first moment of time when a billion people are connected, when your work is judged (more than ever before) based on what you do rather than who you are, and when credentials, access to capital, and raw power have been dwarfed by the question
“Do I care about what you do?“
We built this world for you. Not so you could watch more online videos, keep up on your feeds, and LOL with your high school friends. We built it so you could do what you’re capable of. Without apology and without excuse. Go.”

—From Seth’s latest book The Icarus Deception


Image by C.C. Chapman.

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  • http://www.smithholland.co.uk/ Deborah Holland

    What a lovely way to spend 15 minutes. Lots of gems, but if there’s one thing I’ll take away from this, it’s “Before you consume, create. Before you read something, write something.” It’s so easy to get absorbed in what others are doing and seek to validate our own contribution by comparing what we do with what others do. I also wanted to say, Bernadette, that you teach me something every day and I’m really glad I stumbled across you. I look forward to the day when I might inspire people as you do.

    • http://FindingWhy.com/ Joel D Canfield

      That was the “Bingo!” moment for me as well.

      I finally wrote a couple new songs last week (first in almost a year) and it’s hard to put into words the difference between hearing the best song ever written, and writing your own. I get as much emotional juice from writing one song I’m proud of as I did from an entire Dylan concert with Best Beloved.

      I’m also intrigued by your comments about Jonah Lehrer, Bernadette. Off to see what I can find out about that.

      I disappointed myself by not speaking out about it earlier, but when he owned his mistakes publicly, my respect for him skyrocketed.

      • http://thestoryoftelling.com/ Bernadette Jiwa

        Great to hear you are writing songs again Joel.

        You won’t have to dig far to find links to what we referenced.
        I didn’t want to post them here. I know you’ll understand why.
        I hope he finds a way back to sharing his art.

    • http://thestoryoftelling.com/ Bernadette Jiwa

      Thanks Deborah… you inspire me every day to keep doing what I do.

      Agreed on the take away. As soon as Seth said it I knew I’d never forget it.

  • Michael Maupin

    Bernadette, this was a fantastic talk with Seth. And timely, personally, coming off family doubts about my new business, and even attending the first conference of 2013 in two weeks! Kismet.

    BTW, a small thing but thought I should mention it. Based on your outgoing email, I thought you were just sending a quote from Seth Godin. Had I not clicked on the bottom link, I wouldn’t have discovered this wonderful video. That could’ve been fixed by perhaps editing “Seth and I got together yesterday and made this for you.” to: “Seth and I got together yesterday and made this video for you (link below).” Just so more people get to see it! Thanks for all you do!

    Best, Mike

    • http://thestoryoftelling.com/ Bernadette Jiwa

      Glad we touched on things that resonated for you Michael.
      I know (now) about the video not displaying sadly too late to fix this time.
      I am working on a responsive email format that will hopefully help.
      Appreciate you taking the time to mention it.

  • Michael O’Farrell

    Compliments to you on that video piece. That was an excellent double act from yourself and Seth. and the piece I wrote down was ’ before you consume — CREATE’ , before you read ‘Write’. I receive both of your blogs daily and I referred to them in my activ8 group often.
    Thank you for all the help and encouragement you offer. I’m so glad my friend Vincent introduced me to your work.
    thanks

    • http://thestoryoftelling.com/ Bernadette Jiwa

      Hi Michael,

      Thanks for being here.

      That last line of Seth’s is the kind of phrase that doesn’t leave you.
      How does he do that.…..ALL the time?

  • http://www.dexteritysolutions.co.uk/ Colin Smith

    Thank you Bernadette for your beautiful style of chatting to Seth. I get inspired by Seth’s work, and your thoughtful questioning enabled him to share his stuff. Also, when you shared some of your stuff it spoke volumes about you as a person.

    I was fortunate to see Seth in London recently and totally absorbed by his presentation, soooo thought provoking.

    Timely The Icarus Deception fits well with Daring Greatly by Brene Brown another person, like Seth, who has made a profound change in my life.

    Both echo being who you are and getting out in the arena with what I have made.

    Take care

    Colin

    • http://thestoryoftelling.com/ Bernadette Jiwa

      Hi Colin,

      Thanks so much for taking the time to write.

      I’m thrilled you were able to make it to the Icarus session in London.…I listened to a recording, it sounded like a really inspiring evening.

      We are lucky to have access to the great minds and big hearts of people who inspires us every day.

      All the best with creating your art Colin.

  • Tony Wright

    What a great video, thanks for doing it!

  • http://tamishaford.com/ Tamisha Ford

    This is SO good, B. First of all, I LOVE that Seth calls you “Bernie!” How cute is that? lol…

    I loved this interview — especially at the end when Seth said “before you read, write — before you listen to a song, sing a song, etc…” I think this is something I am currently embracing as I am in a huge transition and re-thinking so much. I don’t want to read hardly anything in my “industry” before I create one more thing, and I am weary of seeing all the same stuff in certain industries around the web. I’m tired of best practices or how-to’s that are commonplace. I have that feeling of “I just want to start over with my own ideas” (because like many, I got caught up in learning the “right way” if you know what I mean.

    However, I also think we have to look at the work we’re doing and say “it’s good.” I may not have yet created that one big thing that I’m super proud of, but yet I have. I have written a ton of content for over 2 years, and I’m dang proud of that. I don’t care that I might still be viewed as just a “blogger” because I’m proud to say “here, look — I made this.” And I’m more proud of what those 2 years of writing has brought out in women and men across the globe I have the high honor and priv of emailing every week. For me, this serves as the foundation for the next phase and what is coming for the contribution I’m willing to make point forward. I love that Seth is giving this permission to others — I think we need a lot more of it.

    I wanted to add that I personally have never wanted to go or been to SXSW. However, I do believe there are pros and cons — one con being that it’s yet one more way to encourage everyone to look at what everyone else is doing online.

    • http://thestoryoftelling.com/ Bernadette Jiwa

      You should be extremely proud of what you’re doing Tamisha.

      Who wrote the rule that their needs to be “one big thing”? Seth’s a blogger too and he has done much of that permission giving right there in Typepad.

      You don’t have to achieve fame or notoriety to make a difference.

      Kudos to you for leaving a trail.

  • http://twitter.com/thethrivingsolo Yoneco

    I’m just getting around to this. What a wonderful video! Thank you. My favorite take away is “before you consume, create.” That’s my new daily work mantra.

  • Paul Dunn

    The first time I’ve seen you ‘live’, Bernie. Loved it.

    And thank you for the wonderful way in which you let the best of Seth (and you) come across.

    • http://thestoryoftelling.com/ Bernadette Jiwa

      Thanks Paul, glad the conversation resonated.

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