Posts Tagged ‘customer experience’
Your Customers Don’t Just Want To Eat Cake
Picture the scene. A group of five girlfriends are out celebrating a birthday together. The evening is drawing to a close, dinner plates have been cleared and the last bottle of red has been emptied. The waiter offers dessert menus and watches for cues. The first woman to pipe up is adamant as she waves…
Read MoreHow To Be The Best In The World
LEGO® bricks are the best in the world. Competitors have tried to copy them over the years, but nothing comes close to a real LEGO® brick. So what’s the secret? To make a product that good you’ve got to continually obsess about design and production lines and quality control. But what makes LEGO® the best…
Read MoreNo Second Chances
The beautiful city were I live is not known for startling customer service. Sad, but true. I think it might be the side effect of a combination of distance and isolation creating monopolies that have endured, making people complacent. When you were four hours on a plane from anywhere before the Internet there weren’t many…
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