Story is our most persuasive technology.
We should use it for good.

Courses

Build trust and connection with the people you want to matter to through the power of story.

Story Skills

Put your stories to work in the world and create the impact you want by becoming a better storyteller.

Books

Bernadette's books have helped thousands of readers to become their most influential and inspiring selves.

Products

Teaching and tools that have helped thousands of people and organisations to grow by telling the right story.

recently on the blog

Trust And Traction

When we want to get a project off the ground, we are often confused about the best way to achieve our goal. We believe if we could only reach more…

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A Stake In The Ground

Years ago, when the owner of our local bakery decided to bake only gluten-free bread and cakes, it would have sounded like a risky strategy. Many people would have advised…

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Storytelling For The Rest Of Us

Every decision you’ve ever made was influenced by a story—every single one. From the decision about whether to wear a mask during a pandemic, to the charities you choose to…

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Doing The Work Anyway

Some people might say it takes a certain kind of madness to work on a project nobody is waiting for. Who in their right mind devotes months or even years…

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Creativity Is A Journey

Eleven years ago, I discovered blogging. Inspired by my clients’ stories and their questions, I began posting weekly, then daily for a while. I hadn’t written for an audience since…

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What Great Storytellers Know

My idea of a good non-fiction book is one without filler that I read to the end without skimming. I like to invest in a book that will teach me…

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