Ability, knowledge, education, money, self belief and connections, all fall away in the face of the one thing that really makes ideas infectious. The success of ideas and dreams of leaders and heroes the world over, from Richard Branson, to Steve Jobs, Scott Harrision to Jacqueline Novogratz is passion. Passion is the most compelling and irresistible emotion there is.

Passion is at the heart of every idea that matters

If you want to experience passion selling an idea in action, take a look at how Charles Hazlewood talks about the Para Orchestra. Charles is founding the world’s first ever world class disabled orchestra. It will be a platform for impossible genius, that will change our perspectives about disability and transform perceptions about what is, and what could be. If you have, and can communicate your ideas with this kind of passion then they will fly.

You can’t learn to be passionate, but you can learn how to communicate your passion. How could you start communicating your ideas with more passion?

Image by Emmie Green.